Coaching isn't a Calling it's a Profession

05/06/2025 4 min

Listen "Coaching isn't a Calling it's a Profession"

Episode Synopsis

The coaching industry has a dirty secret: 80% of trained coaches can't make a sustainable living. In this episode, Sarah exposes the seductive lie that's keeping thousands of talented coaches broke and disillusioned.The Problem:Traditional coach training ends at certification, leaving coaches to "fend for themselves"The myth that "good coaching sells itself" has created a structural flaw in the industryAI coaching will further reduce opportunities for associate coaches working below market ratesThe Solution:Treat coaching as a profession, not a spiritual callingMaster client acquisition as a core competency, not an optional add-onEmbrace ethical marketing as a public service that connects coaches with those who need helpWhat The Coaching Revolution RejectsThe belief that marketing "sullies" the coaching workTraining models that abandon coaches after certificationThe gaslighting that struggling coaches just have "mindset issues"A new infrastructure focused on outcomes over ideology, where graduates:Build viable businesses with professional ratesCreate real impact on their own termsMaster visibility, integrity, and commercial skillsWhat The Coaching Revolution RejectsThe belief that marketing "sullies" the coaching workTraining models that abandon coaches after certificationThe gaslighting that struggling coaches just have "mindset issues"What They're Building InsteadA new infrastructure focused on outcomes over ideology, where graduates:Build viable businesses with professional ratesCreate real impact on their own termsMaster visibility, integrity, and commercial skillsHave you enjoyed this episode?Find out more and take the FREE quiz at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://thecoachingrevolution.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join the FREE Facebook group at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/buildacoachingbusiness⁠⁠⁠⁠⁠⁠⁠⁠