Text a question to Victoria!Rebranding a business is never easy, especially when you're caught in the whirlwind of internal struggles and realizations. In today’s episode, Victoria chats with The Branding Business School’s Podcast manager, Elisa Dyer, all about her transformative journey of rebranding her business from a virtual assistant brand to Zealcast Studios—a name that perfectly encapsulates her mission and aspirations. Inspired by a pivotal module on The Art Of Naming at The Branding Business School, Elisa reveals how she overcame the hurdles of merging different aspects of her personality into a cohesive brand. Learn how strategic branding and planning played crucial roles in creating an energetic yet approachable vibe that resonates with her ideal clients.Victoria and Elisa also explore the multifaceted benefits of podcasting for entrepreneurs, from building credibility and community to creating networking opportunities. They discuss the nuances of monetizing a podcast, emphasizing the distinction between direct and indirect methods. Lastly, you’ll hear personal experiences and success stories that illustrate how podcasting can enhance trust, attract valuable leads, and foster meaningful connections. If you’re in a similar place that Elisa was with considering a rebrand OR if you’re considering starting your very own podcast, this episode is packed with actionable insights that underscore the necessity of strategy in your brand as well as the transformative impact of podcasting on business growth and personal connections.Links mentioned in today's episode:Check Out ZealCast Studios’ WebsiteFollow Elisa & ZealCast Studios on InstagramZealCast Studios’ Facebook PageJoin The Branding Business School WaitlistFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!

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