Welcome to another inspiring episode of The Brand Called You! In this conversation, host Ashutosh Garg sits down with Atul Gupta, Founder and CEO of Bonvie Snacks, to explore his remarkable journey from finance and energy to healthy food entrepreneurship. Discover the innovative freeze-drying technology Bonvie is using, how they’re bridging the gap between taste and health, and their commitment to sustainability and empowering farmers.Atul Gupta shares the challenges of building a food brand in India’s competitive snacking market, how Bonvie differentiates itself, and what it takes to scale quickly both online and offline. Gain valuable insights into the evolving landscape of healthy snacking, supply chain tech, and the future of consumer behavior. Whether you’re an aspiring entrepreneur or a health-conscious consumer, this episode offers valuable lessons and an inside look at the booming snacking industry!

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