How United Selections Leads with Customer-Centric Innovations in Rose Breeding

02/04/2025 38 min
How United Selections Leads with Customer-Centric Innovations in Rose Breeding

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Episode Synopsis

We had a great time with United Selections on The Bloom Show for an exclusive conversation on customer leadership in the floral industry! This episode featured:🌱 Jelle Posthumus – CEO, United Selections🌱 Sandra Espinel – Sales & Marketing Representative, United Selections (Colombia)In this episode, we explored:🔹 How United Selections puts customers first in breeding, sales, and partnerships🔹 The role of culture and collaboration in driving innovation and growth🔹 How a customer-centric approach can create a competitive advantage in the floral industryFrom floral industry supply chain trends to client-centric strategies for rose breeders, this discussion was packed with insights you don’t want to miss!📅 Check out this insightful episode and subscribe to The Bloom Show for all things floral innovation, highlights, and updates!🎧 Remember, you can catch the episode on Buzzsprout and Spotify through The Bloom Show podcast: https://thebloomshow.buzzsprout.com/share This episode of The Bloom Show was sponsored by United Selections.#UnitedSelections #CustomerLeadership #FloralIndustry #RoseBreeders #FloralInnovation #CustomerCentricLeadership #FloralBusiness #FloralSupplyChain #FlowerBreeding #FloralIndustryTrends #SustainableFloristry

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