Ever wondered what really makes a team thrive? In this first episode, Cassie shares the story behind The Bloom Effect—and why leading with heart starts at the chairside.
What You’ll Learn

How Cassie went from assistant to coach to founder
What sparked the idea for Everbloom
Why team experience is just as vital as patient experience

Cassie Kellner is the founder of Everbloom and the heart behind The Bloom Effect. With nearly 20 years in orthodontics—from chairside assistant to clinical systems consultant—Cassie brings a rare mix of lived experience, strategic insight, and deep compassion for the people behind the practice. Known for her ability to nurture team culture while keeping things real, Cassie created The Bloom Effect to spotlight the often-unspoken parts of leadership and growth inside orthodontic teams.
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