This podcast is for those that want to learn how to use stories in a way that moves the needle, drives revenue, compels action.  I dive into the skills that are more valuable than storytelling.  I talk about the purpose of this podcast and why storytelling is the least valuable skill of all story skills.  Organizations want their leaders, people, teams to tell stories that engage & motivate, but are doing very little to develop these skills.  
You are already a storyteller, but you might not be telling a compelling story.   You might be telling stories that are boring & passionless.
Becoming a great storyteller is more about how you listen to stories than how you tell them.
The best story for our audience will always win their attention.

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