Listen "Why Your Leads Are Saying No to Your Prices"
Episode Synopsis
First things first: If you’re struggling to convert leads to clients, it’s probably NOT because your prices are too high (even if that’s an objection you’ve heard frequently).Instead, it’s likely because you haven’t nailed the 3 things I’m discussing in this episode.Tune in to hear why lowering your rates isn’t necessarily the answer to getting more people to work with you, and find out what I recommend doing to help reduce sticker shock on sales calls – including things you can do with your social media content!In this episode, I cover:My journey to charging appropriately for my online fitness coaching services and the struggles I went through with price objections from leads [2:30]Why fear may keep your leads from working with you and how to address and overcome their fear – even BEFORE you’re on a sales call [10:55]Perceived value and how to *effectively* communicate the TRUE value of your programs and services [15:15]How your positioning in the online space may be creating a sticker shock situation when your leads learn your prices [24:00]Taking strategic steps to change the way your brand is perceived [26:35]Sticking to a price that reflects the worth of your coaching (hint: reducing your rates will probably NOT solve your lead conversion issues!) [28:05]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/
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