Listen "How to Work with a Freelance Writer"
Episode Synopsis
This week our friend, Meaghan Alvarado, joins us on The B2B Mix Show to talk about her experiences with freelance writing and how clients can work with a freelancer to the get the most of out of the relationship.
Meaghan shares:
How she got involved in freelancing (psst -- it started as a side hustle)
How graduating from college in 2008 during all the economic turmoil really helped shape her inclination to freelance
What an SEO content writer is and why even a basic understanding of SEO is important
Her favorite keyword research tool, Ubersuggest, and asks Stacy and Alanna for theirs (Answer the Public and SEMRush's Keyword Magic Tool)
How she chooses semantically related keywords to boost SEO, including Pinterest
What most clients get wrong when working with freelancers
How you BETTER have a solid social media presence if you expect her (or any freelancer) to "write for exposure" only; have something of real value to offer if you want to bargain
What clients goof up when giving assignments
The fun and freedom of "no outline given" assignments; however, it technical topics and unfamiliar subjects do sometimes require more guidance
That a writer doesn't always need to be an expert in your industry if he or she is a curious and motivated writer
What criteria and guidance should companies provide to a freelance writer
Where she sources images when a client wants pics with a post for blog posts or social media (pixabay.com, pexels.com, istockphotos.com)
Thoughts on types of writing and how just because social posts are shorter, that doesn't make them less valuable/cheaper
Additional tips for freelancers (like trying platforms such as Fiverr and ClearVoice) and for clients
What Meaghan would do if she won the lottery
If you'd like to reach Meaghan online, connect with her on Twitter via @meaghanmae or visit her website meaghanalvarado.com.
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About The B2B Mix Show
The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let’s talk!
Connect with us on social media:
The B2B Mix Show - Twitter, Instagram, LinkedIn, Facebook
Stacy Jackson -- Twitter, LinkedIn
Alanna Jackson -- Twitter, LinkedIn
Meaghan shares:
How she got involved in freelancing (psst -- it started as a side hustle)
How graduating from college in 2008 during all the economic turmoil really helped shape her inclination to freelance
What an SEO content writer is and why even a basic understanding of SEO is important
Her favorite keyword research tool, Ubersuggest, and asks Stacy and Alanna for theirs (Answer the Public and SEMRush's Keyword Magic Tool)
How she chooses semantically related keywords to boost SEO, including Pinterest
What most clients get wrong when working with freelancers
How you BETTER have a solid social media presence if you expect her (or any freelancer) to "write for exposure" only; have something of real value to offer if you want to bargain
What clients goof up when giving assignments
The fun and freedom of "no outline given" assignments; however, it technical topics and unfamiliar subjects do sometimes require more guidance
That a writer doesn't always need to be an expert in your industry if he or she is a curious and motivated writer
What criteria and guidance should companies provide to a freelance writer
Where she sources images when a client wants pics with a post for blog posts or social media (pixabay.com, pexels.com, istockphotos.com)
Thoughts on types of writing and how just because social posts are shorter, that doesn't make them less valuable/cheaper
Additional tips for freelancers (like trying platforms such as Fiverr and ClearVoice) and for clients
What Meaghan would do if she won the lottery
If you'd like to reach Meaghan online, connect with her on Twitter via @meaghanmae or visit her website meaghanalvarado.com.
__
About The B2B Mix Show
The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let’s talk!
Connect with us on social media:
The B2B Mix Show - Twitter, Instagram, LinkedIn, Facebook
Stacy Jackson -- Twitter, LinkedIn
Alanna Jackson -- Twitter, LinkedIn
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