Do you ever take a few minutes before to direct and orient your interviewees related to the coming interview? If not, you should. Likely they're uncertain and unconfident, and giving them this little bit of direction can go a long way to making them feel safe, comfortable, and relaxed enough to give you a good performance once you start.
In this episode, I cover, first, why it's important to do some pre-direction and, second, several subjects you can direct them on (these are subjects I've found through doing many interviews that interviewees are oftentimes unconfident or ignorant about).

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