Listen "World Experience Organisation"
Episode Synopsis
Forget everything you thought you knew about what drives our economy. In this launch episode of The Art & Heart of CX, Georgie is joined by James Wallman, CEO of the World Experience Organisation, for an enlightening conversation on all things experiences and customer experience. They dive deep into the revolutionary shift from materialism to experientialism that's fundamentally changing how we find meaning, status and identity in the 21st century. "Better moments, better lives" isn't just a catchy tagline, it's the profound promise of the experience economy. Wallman illustrates how we've evolved from agricultural to industrial to service economies, and now stand at the threshold of an experiential revolution that could transform our quality of life as dramatically as the consumer revolution transformed our standard of living.What makes this conversation particularly fascinating is Wallman's exploration of why some experiences succeed while others fail. It's not about spectacle or technology, it's about narrative. Whether you're a business leader, experience designer or simply someone interested in how our culture is evolving, this conversation offers invaluable insights into what makes experiences and Customer Experience, meaningful. Ready to join the experiential revolution? Visit worldxo.org to connect with experience creators worldwide and be part of crafting better moments and better lives. Georgie Stayches, host of The Art & Heart of CX, brings a human lens to how businesses design Customer Experience (CX). She explores how every little detail impacts how a customer interprets, experiences and recalls a situation - from our senses to the built and natural environments - and how this can impact brand loyalty, word of mouth marketing and revenue.Each episode she invites a special guess from all works of life and industries to share what they consider the art and hear of CX.Want to hear more from Georgie? Her keynote presentations inspire audiences with real-world strategies to elevate CX, understand human behaviour and build lasting audience loyalty. Find out more at georgiestayches.com