Is that a content strategy or a content plan?

12/02/2020 26 min Temporada 1 Episodio 38
Is that a content strategy or a content plan?

Listen "Is that a content strategy or a content plan?"

Episode Synopsis


Is that a content strategy? A plan? Or is it a vision?

We've realized that a lot of the terminology in our space is actually really confusing. Let's make sure that when we say the word "strategy" that we are all actually talking about the same thing.

Here are a few of the resources we mentioned in this episode:

* https://hbr.org/2019/10/5-simple-rules-for-strategy-execution
* https://hbr.org/2018/04/your-strategic-plans-probably-arent-strategic-or-even-plans
* https://hbr.org/2019/01/the-strategy-puzzle-of-subscription-based-dating-sites
* https://www.eugenewei.com/blog/2017/5/11/jpeg-your-ideas

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