In this new episode, I sit down with Toufic, the visionary entrepreneur behind the incredible success of Brands for Less.Toufic shares the authentic story of his entrepreneurial journey, delving into the sacrifices, challenges, and pivotal moments that shaped his path.Amidst the challenges posed by the COVID-19 pandemic, Toufic reveals how Brands For Less not only survived but thrived by accelerating its digital journey.Toufic's philosophy extends beyond business, touching on the importance of family, employee relationships, and the role of charity in creating a meaningful legacy.Learn more about Toufic Kreidieh via LinkedIn.If you enjoyed this episode, be sure to subscribe and leave a review on your favourite podcast platform. Hosted on Acast. See acast.com/privacy for more information.

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