Web search is changing faster than at any point in the last 20 years. Google’s AI Overviews, Bing Copilot, and tools like ChatGPT are turning search engines into answer engines — and that means fewer clicks, less traffic, and a completely new playbook for SEO.
In this episode of The AI Breakdown, I dig into how generative AI is disrupting traditional search, why “zero-click” results are skyrocketing, and what businesses need to do to stay visible. From Answer Engine Optimization (AEO) to AI-resistant content and brand authority, you’ll get practical strategies to future-proof your SEO in the age of AI.

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