BASES Health Shopper Survey

27/06/2022 9 min

Listen "BASES Health Shopper Survey"

Episode Synopsis

Mike Jones, Tonya Kent and Alex Rook of BASES Innovation Effectiveness discuss the Health Shopper Survey - a powerful solution that enables an understanding of how purchase and shopping habits differ between groups of consumers who either have a health condition or are looking to live a healthier lifestyle. This is now available to manufacturers and retailers. Questions about this episode or would like to learn more? Contact Alex Rook at [email protected]