Evolving Your Business Through Client Feedback w Jenny Dinnen

24/02/2024 28 min

Listen "Evolving Your Business Through Client Feedback w Jenny Dinnen"

Episode Synopsis


Today we have special guest Jenny Dinnen on the podcast today to talk about all things business and client relations. How does she run her family business, picking up where her father left off and how she has evolved the business through the growing technological world. How do we change our business to be more client minded? How do we relate to the consumer and step inside their shoes to best communicate with them and their needs? Let's discuss!

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Jenny Dinnen:
LinkedIn: https://www.linkedin.com/in/jenniferdinnen/
Website: https://www.mackenziecorp.com/

0:00 - Intro
1:29 - Jenny's Background
3:21 - Insights
3:59 - Keeping Up With The Changing Market
4:45 - Family Business
9:41 - Analyzing the Data
15:58 - Making It More About the Client
18:08 - Evolving Your Business
18:54 - AB Testing
22:04 - Lead Capturing
25:04 - Realtor to Consumer Message
27:42 - Wrap Up

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