Key TakeawaysIncredible results alone won’t guarantee client retention - relationships matter just as much.Onboarding is a trust-building foundation, not a formality.A clear scope of work protects both you and the client from mismatched expectations.Regular, strategic communication reinforces your role as the expert.Making “invisible” work visible helps clients appreciate your strategy and effort.Define and communicate processes from day one to prevent ambiguity.Shorten time-to-action after a client signs to maintain excitement and momentum. 👉 Get new episodes right to your inbox - click here 👈

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