Episode 27: How Saskatoon Berries Built a 30-Year Business | Sandra Purdy (Prairie Berries)

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08/09/2025 41 min
Episode 27: How Saskatoon Berries Built a 30-Year Business | Sandra Purdy (Prairie Berries)

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Episode Synopsis

Sandra Purdy, COO of Prairie Berries and President of the Saskatoon Berry Council of Canada, shares how she built a thriving business around an Indigenous superfruit, overcame economic downturns, and even pitched on Dragon’s Den. In this episode of the Sask Entrepreneurs Podcast, Sandra explains why vision, persistence, and marketing matter, and how Saskatoon berries […]

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