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Listen "Episode 28- From Print to Profit: The Atlantic's CEO Nicholas Thompson Charts the Journey to Consumer Revenue"
Episode Synopsis
Nicholas Thompson is the CEO at The Atlantic. Nick brings editorial expertise from Wired and Newyorker.com. He boosted digital subscriptions at Wired by 300% after implementing paywalls. Thompson co-founded Atavist, authored "The Hawk and the Dove: Paul Nitze, George Kennan, and the History of the Cold War," and covers topics like Facebook scandals and marathon running.
On The Menu:
1. Strategies for ensuring The Atlantic's relevance and growth in the digital age
2. The transition to consumer revenue: The Atlantic's path to sustainability
3. Targeting new subscribers: Geographic expansion strategies.
4. Addressing bias in AI algorithms
5. The use of AI in The Atlantic's operations: Current and future applications
6. Digitizing and monetizing historical content: The Atlantic's archive project
7. OpenAI's rise over Google in attracting top AI talent and implications for the future
On The Menu:
1. Strategies for ensuring The Atlantic's relevance and growth in the digital age
2. The transition to consumer revenue: The Atlantic's path to sustainability
3. Targeting new subscribers: Geographic expansion strategies.
4. Addressing bias in AI algorithms
5. The use of AI in The Atlantic's operations: Current and future applications
6. Digitizing and monetizing historical content: The Atlantic's archive project
7. OpenAI's rise over Google in attracting top AI talent and implications for the future
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