The ins and outs of agile marketing

Technically Minded
08/02/2023 38 min

Listen "The ins and outs of agile marketing"

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Episode Synopsis

At Credera, we often receive questions from CMOs about the ins and outs of agile marketing. What is it? What are the macro-guiding principles? What tools do we need?
Two of Credera's MarTech experts, Lyeanne Beckford-Jones and Greg Gough, take a deep dive into this topic and share some of their key learnings from working with clients within this space.

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