John Higgins, an experienced executive in the technology industry, is the guest on this episode of the Techlandia podcast. The conversation covers a range of topics related to technology, sports, and digital media. Higgins shares his insights on navigating the tech industry and the importance of adaptability and resilience for professionals in the field. He also discusses his decision to leave established companies like Roku and launch his own startup, Tech Pitch Strategies, which supports sports and technology startups. Higgins provides practical advice for startups to thrive in today's volatile market, including focusing on niche markets, leveraging data analysis, and maintaining flexibility. The conversation also delves into the role of technology in transforming the sports and media industries, with a focus on trends such as virtual reality, augmented reality, and artificial intelligence. Higgins shares his thoughts on the future of live sporting events and the potential for technology to enhance the fan experience. Additionally, the conversation touches on building a culture of innovation and collaboration within teams, drawing on Higgins' experiences working with effective leaders like Bob Iger.

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