ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "MURTEC: Showcasing Today’s Technology Trailblazers"
Episode Synopsis
Dive into the evolution of the hospitality industry with Abigail Lorden, VP and Publisher of Hospitality Technology. Explore the 30-year history of MURTEC and how it has adapted to changing technologies and trends. Discover the innovative "Experience Matters" theme for MURTEC 2025 and the new education zones catering to diverse industry segments. Learn how cross-industry collaboration and standards initiatives are shaping the future of hospitality tech.
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