Ever wondered what makes the experience of watching sports so enjoyable and engaging? How technology shapes the landscape of major sports events and associations, such as FIFA, UEFA, or the Olympic Games? Join us as we explore this exciting topic with Carlo De Marchis!  Carlo is an expert and advisor who has influenced the sports and technology media field for over 35 years. Passionate about marketing and technological innovations, he enjoys enhancing the way people consume sports.  In this captivating conversation, Carlo delves into the technological aspect of major sports events, highlighting the best moments from his remarkable career. Tune in to the episode for more insights! 

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