Explore the fascinating world of workflow and automation with Cole, a power platform developer, and Kelsey, a graphic designer and brand strategist. Discover what excites them about creating workflows and automations and how these tools can reduce frustration and burnout in the workplace. Through engaging examples and insights, learn how to streamline marketing processes, manage data effectively, and implement user-friendly automation tools. Whether you're new to automation or looking to enhance your current systems, this conversation provides valuable tips and future trends in the field. Join us for an inspiring talk about making technology work for you!Resources: Tools: Zapier, Power Automate, Pipefy, Unito, Workato, Custom GPTs Within your existing tech stack: Outlook, Project Management tools like Asana or Monday.com 00:00 Introduction to the Podcast and Guests00:28 The Excitement of Workflows and Automations00:50 Cole's Perspective on Automations02:46 Kelsey's Insights on Marketing Processes04:31 Frameworks and Tools for Automation12:04 Real-World Automation Examples22:27 Challenges in Implementing Automations26:51 Human Interaction in Automation27:44 User Friction and Adoption29:11 Getting Started with Power Automate31:42 Practical Automation Examples36:31 Future Trends in Automation37:52 Documenting Processes for Automation38:43 Employee Engagement and Automation40:18 Marketing and Hyper-Personalization43:16 Concluding Thoughts on Automation

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