Being self-assertive means allowing the authenticity of who you are to shine through and project out onto the world. It isn't acting one way around a certain set of people and then acting a completely different way around someone else. The more authentic you are at all times, the less stories and lies you have to remember.
Dilemmas appear all the time in life that will test your assertiveness and who you truly are as a person. Unless you are very clear on who you are, what you believe and where you are going, you will be swept away in the craziness of life and never be able to take a stand for anything at all.
Where in your life are you not being self-assertive and just planting your feet in the ground?

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