Matt Johnson studied neuroscience, got a PhD, and works as a professor. He also had an interest in business, though, and found a way to merge the two. He's now penning a book about it, due out in 2020. I chatted with him about what motivated him to study neuroscience, where business comes into his career journey, and how public speaking figures into it all. 
Check out Matt's blog and learn more about his book, "BLINDSIGHT: The (Mostly) Hidden Ways Marketing Reshapes Our Brains", at popneuro.com.

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