Unlock the secrets to online marketing success with Callum Armstrong. Learn how to hook your audience, optimize your digital toolkit, and reel in customers with proven strategies. Dive into this episode for actionable insights and expert guidance.Join us as marketing coach and social entrepreneur, Callum Armstrong, shares invaluable insights on turning your online presence into a customer-generating powerhouse. With over 6 years of experience and a passion for sustainable impact, Callum simplifies the complexities of online marketing using a fishing analogy. Discover how to identify your target audience, optimize your digital tools, and reel in success with proven strategies. Whether you're a seasoned marketer or just dipping your toes, this episode promises actionable tips to elevate your online game.Connect with Callum:LinkedIn: www.linkedin.com/in/callum-armstrong•Paste & Publish: www.pasteandpublish.com•Our B2B marketing coaching programme: www.pasteandpublish.com/evergreen-leadsPROMOTION:•The Customer Interview Toolkit (free resource for listeners): https://docs.google.com/document/d/12839OMla5Bu6wnahK0F2Qq3F2VZ3JDC3BZV1p5K_fdg/edit?usp=sharing •The Reforestation Fund (conservation comms charity): www.thereforestationfund.com▼ ▼You can connect with/follow Talking with the Experts: Make a booking:https://bit.ly/45Vslx8Website:https://talkingwiththeexperts.com/LinkedIn:Rose Davidson: https://www.linkedin.com/in/rose-davidson/ Talking with the Experts: https://www.linkedin.com/company/talking-with-the-experts/Facebook Page: [Rose Davidson]https://www.facebook.com/rosedavidsonaustralia/Instagram:https://www.instagram.com/rosedavidson_australia/YouTube: [Subscribe]https://www.youtube.com/channel/UCkM5n5QJhnNAmUiMzii73wQ#business #entrepreneur #marketing #businessstrategy #entrepreneurship #leadership #finance #startups #strategy #productivity #talkingwiththeexperts #rosedavidsonDid you enjoy the episode? I'd love to hear from you!Support the show🛠 RECOMMENDED BUSINESS TOOLS ○ PodMatch ○ TubeBuddy ○ Castmagic ○ MailerLite 📚 THE ULTIMATE PODCASTING POWER PACK ○ 16-eBook Podcasting Series ○ 16-eBook Podcasting Series + 1:1 Coaching 👩‍💻 PROGRAMS AND SOCIALS ○ About Our Programs ○ Bio Link ○ Support Talking with the Experts ○ Leave a Google Review DISCLOSURES: This description contains affiliate links which means I may earn a small commission if you make a purchase through them - at no extra cost to you. I only recommend products I trust and believe will add value.

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