The Extraordinary Cost of Being Dull

23/09/2024 47 min Temporada 2 Episodio 1
The Extraordinary Cost of Being Dull

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Episode Synopsis

In this episode, Liana is joined by Adam Morgan, Founder and Partner of eatbigfish, as they discuss how many brands play it too safe, fail to capture consumer interest, and struggle to differentiate in a crowded marketplace. Hear just how much dull advertising costs a brand — both expensive and ineffective.See omnystudio.com/listener for privacy information.

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