In this episode, Liana is joined by The Sydney Morning Herald's Editor, Bevan Shields, and Director of Audience Growth for Nine Publishing, Aimie Rigas, as they delve into the transformative power of data in modern journalism, navigating how Nine integrates cutting-edge data tools to inform editorial decisions, enhance audience engagement, and uphold journalistic integrity. The delicate balance between instinct and insight, the ethical considerations of data use, and the future trends shaping the industry, all converge to define the dynamic landscape of news. For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-mediaSee omnystudio.com/listener for privacy information.

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