In episode #118, we talk with Dan Shure (@dan_shure) about SEO.  
TOPICS:

What is SEO
What is an SEO Consultant
When to go to an SEO Consultant
Organic vs Pay
Managing customer questions
Snake oil SEO
Tools to get started
Most common mistakes
SEO Tips
Recommended resource to people to learn

RESOURCES:

Screaming Frog SEO Spider - https://www.screamingfrog.co.uk/seo-spider/
Open Site Explorer - https://moz.com/researchtools/ose/
Ahrefs - https://ahrefs.com/
Majestic - https://majestic.com/
Google webmaster Tools - https://www.google.com/webmasters/tools/
SEO by the Sea - http://www.seobythesea.com/
Google webmaster blog - https://webmasters.googleblog.com/
Google inside search - http://www.google.com/intl/es419/insidesearch/
Search engine land - http://searchengineland.com/
Search engine watch - https://searchenginewatch.com/
Google webmaster help hangout - https://sites.google.com/site/webmasterhelpforum/en/office-hours
Moz Blog - https://moz.com/blog
Evolving SEO - http://www.evolvingseo.com
Experts On The Wire: SEO, Content Marketing, Social Media, Growth Hacking & More! - https://itunes.apple.com/us/podcast/experts-on-the-wire/id1093560792
Oomph Job Openings - http://www.oomphinc.com/people 

MODULE OF THE WEEK:
Footnotes
http://www.drupal.org/project/footnotes
Footnotes module can be used to easily create automatically numbered footnote references into an article or post (such as a reference to a URL). It now supports also TinyMCE and CKEditor via WYSIWYG module.
 
HOSTS:
Stephen Cross - www.ParallaxInfoTech.com @stephencrossJohn Picozzi - www.oomphinc.com @johnpicozziNic Laflin - www.nLightened.net @nicxvan
GUEST:
Dan Shure - www.evolvingseo.com @dan_shure
 
 

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