ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Digital colonization and platform regulation with Pinar Ozcan"
Episode Synopsis
Abstract from the paper we discuss with the author during the episode:
Digital platforms have disrupted many sectors but have not yet visibly transformed highly regulated industries. This study of Big Tech entry in healthcare and education explores how platforms have begun to enter highly regulated industries systematically and effectively. We present a 4-stage process model of platform entry, which we term as “digital colonization”: (1) provision of data infrastructure services to regulated incumbents; (2) data capture in the highly regulated industry; (3) provision of data-driven insights; (4) design and commercialization of new products and services. We clarify platforms’ sources of competitive advantage in highly regulated industries and conclude with managerial and policy recommendations.
Digital platforms have disrupted many sectors but have not yet visibly transformed highly regulated industries. This study of Big Tech entry in healthcare and education explores how platforms have begun to enter highly regulated industries systematically and effectively. We present a 4-stage process model of platform entry, which we term as “digital colonization”: (1) provision of data infrastructure services to regulated incumbents; (2) data capture in the highly regulated industry; (3) provision of data-driven insights; (4) design and commercialization of new products and services. We clarify platforms’ sources of competitive advantage in highly regulated industries and conclude with managerial and policy recommendations.
More episodes of the podcast Talking about Platforms
Platform Classics: Platform Envelopment
07/03/2025
In God we trust