Startups are built for fast and consistent growth, and everything you do must be planned.But sometimes, it's hard to adapt to the changes that happen pretty quickly in a startup. For example, it happens that you need to hire 50 people at once and adding so many people to your team can lead to chaos.Kristen Habacht, President and COO of Shogun, points out that sometimes it just looks like you need more people; so, she advises a detailed analysis to ensure that you have a solid foundation for acceleration.In this episode of Taking the Lead, Kristen describes her journey from an office manager to becoming a female president and COO of a tech company. Kristen and our host Christina Brady get into constant changes in startups and how to adapt to them, employment in a fast-growing startup, and the relationship between PLG and sales. They also discuss how to properly incentivize a new business rep and the importance of looking at your mix of the comp to base.

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