Carbon visibility, sustainable aviation fuel, and the rise of accountants as unlikely ESG heroes. In this episode, Kiarne sits down with Dr. Tamara Somers, General Manager of Sustainability and Impact at Xero, for a conversation about what it takes to lead real change in big business. Tamara is not your average ESG leader. She’s a strategist, finance nerd, and climate realist who has worked across mining, telcos, tech and government. Since joining Xero in 2021, she’s helped turn the accounting platform into a climate action enabler for thousands of small businesses. From launching free carbon accounting tools to investing in Australia’s emerging sustainable aviation fuel market, she’s rewriting the rulebook on corporate sustainability. This episode dives deep into: Why 70% of your carbon data is already in your accounting platform How digital advertising might be distorting your emissions report The work sustainability teams are doing that should sit with Finance Why Xero is backing Aussie climate tech (and not gatekeeping it) Whether AI is really the energy guzzler it's believed to be Plus: what Tamara actually thinks about being judged for not being perfect while trying to change the world Whether you're an accountant, a sustainability lead, a tech founder, or a business owner trying to make sense of it all, this episode will shift how you think about ESG in 2025. It’s practical, it’s honest, and it just might spark your next big move. LINKS: Learn more about SustainabilityTracker.com  Learn more about The Sustainable Transformation Podcast Follow The Sustainable Choice Group on LinkedIn, Instagram, and TikTok Follow Nova Podcasts on Instagram for videos from the podcast and behind-the-scenes content – @novapodcastsofficial   CREDITS: Host: Kiarne Treacy Guest: Dr. Tamara Somers, Xero Find more great podcasts like this at novapodcasts.com.au Nova Entertainment acknowledges the traditional custodians of the land on which we produced this podcast, the Wurundjeri People of the Kulin Nation. See omnystudio.com/listener for privacy informationSee omnystudio.com/listener for privacy information.

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