012: Aimée López, Retail Copywriter & Strategist - How to uncover your target customers (Part 1 of 2)

Sushi Fridays The Podcast
29/03/2024 44 min Episodio 12
012: Aimée López, Retail Copywriter & Strategist - How to uncover your target customers (Part 1 of 2)

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Episode Synopsis

Host Andrea Pascual (@puffaz.p, founder of Cool Eye Creative and ANDREA PASCUAL) talks to retail copywriter and strategist, Aimée López.Aimée shares her 3-step framework for brand builders, founders, and entrepreneurs: How to Uncover Your Target Customers.More topics in this episode:- AI in copywriting- The role of a copywriter- Why brands should respect creative pros- The Stanley Cup craze- Pharrell as creative director at Louis Vuitton- Topicals and influencer marketingConnect with [email protected]@sushifridayspodConnect with Aiméewww.copyunleashed.comRead the transcript of this episode HERE. Hosted on Acast. See acast.com/privacy for more information.

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