Joe McCormack, Author of Brief

27/05/2014 20 min
Joe McCormack, Author of Brief

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Episode Synopsis

Joe McCormack is on a mission to help organizations master the art of the short story. In an age of shrinking attention spans, non-stop interruptions, and floods of information, the messages business leaders send out are getting lost in a sea of words. An experienced marketing executive, successful entrepreneur and author, Joe is recognized for […]