ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "How To Train Your Customers"
Episode Synopsis
You need to assume that anything a prospect gets from you, or a customer buys from you, they have no idea how to use it. This year when we started including some type of instructions (we call it a Consumption Guide) with every sale, our revenue grew, our stick rate went up, and our refunds dropped. Because people need to be trained on how to best consume your product or service, and it needs to be SIMPLE and VISUAL. Watch now and see how to create the BEST consumption guide, and how to tie it in to what YOU do...
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