AI in Marketing: Content Creation and Customer Engagement

17/01/2025 15 min Temporada 1 Episodio 11

Listen "AI in Marketing: Content Creation and Customer Engagement"

Episode Synopsis

In this weeks episode the FilmTalks podcast, we focus on the transformative use of artificial intelligence (AI) in marketing.  AI's role in enhancing content creation, such as generating scripts and visuals, and improving customer engagement through personalised experiences and automated support are highlighted. The script features real-world examples of successful AI implementation, like Spotify’s Wrapped campaign, and addresses potential challenges such as the learning curve and ethical considerations. Finally, it promotes the services helping businesses integrate AI into their marketing strategies. This podcast is made by AI.

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