With used truck prices trending downwards and working its way towards a more stable market, we are starting to see a shift towards wholesale pricing in the retail markets. Dealers are now looking to compete and win back market share and with a lot of the old inventory moving out, we can start seeing fresh new "right priced" retail inventory for owner-operators.  Yet, given market and labor concerns it is still vital to do more with less. Juliet Mazza, Chief Marketing Officer at https://trucktractortrailer.com/ explains the power and possibilities of digital marketing  
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