Listen "Episode 39: Focusing on the Positive with Nicole DeBoom of Skirt Sports"
Episode Synopsis
Born and raised in the Chicago suburbs, Nicole was a standout swimmer, qualifying for the 1988 Olympic Trials and later graduating from Yale University. She decided to pursue the sport of triathlon, and a lucky seat assignment introduced her to her future husband (future 2-time Ironman World Champion), Tim DeBoom, on a flight to the 1995 ITU World Championships. Nicole started racing professionally in 1999, racking up countless podium finishes. Her triathlon career culminated in a win at the 2004 Ironman Wisconsin, wearing a prototype of the first-ever running skirt a skirt that would launch a revolution in womens fitness clothing just a few months later. Nicole founded Skirt Sports in September 2004 with the mission of helping women find inspiration, confidence and courage through the transformative power of running and fitness. Today, Skirt Sports is a national womens apparel brand offering a full line of products that fit real womens bodies and support their busy running lives. Currently, you can find Nicole chatting with customers at the Skirt Sports Boulder flagship store, helping women change their lives through her non-profit organization Running Start, interviewing visionaries for her popular podcast Run This World and chasing around her 4-year-old girl, Wilder. Nicole started racing professionally in 1999, racking up countless podium finishes. Her triathlon career culminated in a win at the 2004 Ironman Wisconsin, wearing a prototype of the first-ever running skirt a skirt that would launch a revolution in womens fitness clothing just a few months later. Nicole founded Skirt Sports in September 2004 with the mission of helping women find inspiration, confidence and courage through the transformative power of running and fitness. Today, Skirt Sports is a national womens apparel brand offering a full line of products that fit real womens bodies and support their busy running lives. Currently, you can find Nicole chatting with customers at the Skirt Sports Boulder flagship store, helping women change their lives through her non-profit organization Running Start, interviewing visionaries for her popular podcast Run This World and chasing around her 4-year-old girl, Wilder. Today, Skirt Sports is a national womens apparel brand offering a full line of products that fit real womens bodies and support their busy running lives. Currently, you can find Nicole chatting with customers at the Skirt Sports Boulder flagship store, helping women change their lives through her non-profit organization Running Start, interviewing visionaries for her popular podcast Run This World and chasing around her 4-year-old girl, Wilder.
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