How Should Brands Be Thinking About Video Strategy? [with OpenView’s Meg Johnson]

04/05/2023 2 min Episodio 18
How Should Brands Be Thinking About Video Strategy? [with OpenView’s Meg Johnson]

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Episode Synopsis


Video content has been and continues to be a powerful tool in the brand and creator’s tool belt, from video podcasts to social media and beyond. But how are big brands thinking about video? And how do you use it strategically to get closer to your goals? Enter Meg Johnson—head producer at OpenView, an expansion-stage venture capital firm. She’s got her hands in all kinds of media at all times, including her own email (and audio) newsletter. Listen in to hear her POV on video strategy. Link up with Meg here: https://www.linkedin.com/in/redheadmeg/ Subscribe to her newsletter here: https://sorryimissedyou.substack.com/ Check out OpenView’s video content here: https://www.youtube.com/@OpenViewVenture Have a question for Rachel? https://www.speakpipe.com/vmswithrachel Want more from Rachel and her crew of brand content experts? Sign up for Genius Cuts. https://www.shareyourgenius.com/genius-cuts

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