In this episode of the Scale Up Growth Podcast, Jonathan Herps explores how CEOs can harness AI, dashboards, and the power of a North Star metric to lead with more clarity and alignment. From using multiple AI tools for research and decision-making, to understanding why defining and tracking the right metrics drives real momentum, this episode is packed with practical insights you can apply today.What You’ll Learn in This EpisodeAI is a force multiplier when used with the right mix of tools—not just ChatGPT.Great prompts drive great outcomes; AI is only as good as the questions you ask.Keep sensitive data secure by separating personal and enterprise AI use.A North Star Metric aligns your entire company around one guiding measure of success.Momentum beats perfection—start with workable metrics, then refine as you scale.Timestamps & Highlights:00:33 – Exploring different AI tools beyond ChatGPT (NotebookLM, Perplexity, image generators) and how they complement each other.06:48 – Why prompts matter more than the tool itself: the 80/20 rule of AI and designing smarter questions.11:10 – Protecting company data when using AI: enterprise vs. personal licenses.15:45 – Defining your North Star Metric: what it is, why it matters, and real-world examples (Spotify, Uber, LinkedIn).28:00 – Practical exercises for CEOs to identify their own North Star Metric and how to test it with their leadership team.CONNECT WITH JONATHAN HERPSWebsite: https://scaleupgrowth.co/LinkedIn: https://www.linkedin.com/in/jonathanherps/Facebook: https://www.facebook.com/scaleupgrowthInstagram: https://www.instagram.com/scaleupgrowthYoutube: https://www.youtube.com/@scaleupgrowth/Email: [email protected] 🚀 Ready to Elevate Your Business?If you’re interested, here are 3 waysCONNECT WITH JONATHAN HERPSWebsite:CONNECT WITH JONATHAN HERPS Website: www.scaleupgrowth.co LinkedIn: www.linkedin.com/in/jonathanherps Facebook: www.facebook.com/scaleupgrowth Instagram: www.instagram.com/scaleupgrowth Youtube: www.youtube.com/@scaleupgrowth Email: [email protected] 🚀 Ready to Elevate Your Business? If you’re interested, here are 3 ways I can help you right now: 1. Subscribe to our podcast Get actionable strategies to run a more efficient business from someone who built & exited 3 multi-million $ companies. Click Here to listen & subscribe now! 2. Download our free CEO Dashboard template Build a step-by-step business plan for consistent growth. Click Here to download.3. Book a 20-min Business Growth CallMap out a growth plan for your business and identify your biggest bottleneck & leave with a clear action plan. — Click Here

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