In this fourth episode on STEM and Disability series: Business, Disability, Intersectionality and STEM (Science, Technology, Engineering and Mathematics)This is another STEM Positive Disruptor: MIA conversation, with special guest, Elaine Hughes, a successful business owner, living with Spastic Cerebral Palsy, is a passionate disability inclusion specialist. She helps bridge the gap between disability and business. Her mission is to help businesses grasp the immense value of disability inclusion and guide them in crafting accessible environments while nurturing a culture of inclusion.So are you as a business, missing out on £2 billion pounds per month in the UK. So what is the experience of your disabled customer both internally and externally, how are you addressing their needs, do they have the same opportunities as others to succeed, is your business inclusive and accessible?
Elaine talks about the need for businesses to look at the bigger picture, disability and intersectionality has to be considered, we have to think not only about the disabled person but also a person that is looking after someone who is disabled.“Making the environment inclusive for the disabled person means it becomes accessible for all”As a business, you should look at representation across all facets of your organisation.People with disability are loyal, committed, adaptable, flexible and much more besides, please listen to our conversation and share with your network.Please listen to our conversation in full, https://youtu.be/Zu9Qwqpji4A
Research has shown how various sectors lose money each month by not being accessible.Businesses lose approximately £2 billion a month by ignoring the needs of disabled people.73% – 73% of potential disabled customers experience barriers on more than a quarter of websites they visited.£16 billion – Taking averages per head, the online spending power of disabled people is estimated at over £16 billion.£17.1 billion – Estimates show that the 4.3 million disabled online shoppers, who click away from inaccessible websites, have a combined spending power of £11.75 billion in the UK.14.1 million – The number of disabled people is increasing: From 11.9 million (2014) to 13.3 million (2020).75% – 75% of disabled people and their families have walked away from a UK business because of poor accessibility or customer service.1 in 5 – Nearly 1 in 5 working adults have a disability.£274 billion – The spending power of disabled people and their household continues to increase and is currently (2020) estimated to be worth £274 billion per year to UK business. If you do like the contents that we are producing, please support us @STEM.Positive.Disruptor by Like, Comment, share with your network and subscribe too, this is appreciated, so we can spread the word and bring positive change to our STEM world.Thanks again for all your support, very much appreciatedThis platform is to Educate, Raise awareness, Demystify and Change Perception about STEM (Science, Technology, Engineering and Mathematics) and make it more accessible to the public.Show the diversity of people and roles within STEM and we want our industry to be more inclusive and accessible.

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