In this episode of the Elevating Steamboat podcast, presented by The Carpet Shoppe, host Gardner Flannigan sits down with Laraine Martin, Executive Director of Routt County Riders (RCR), to explore how this dynamic nonprofit is transforming cycling culture in the Yampa Valley.
Under Laraine's leadership, RCR has expanded its mission beyond trail maintenance to champion equity, safety, and access for all riders. From the innovative Bike Match program—which has connected over 500 donated bikes to community members in need—to the empowering Street Smarts initiative educating sixth graders on bike safety, RCR is making cycling more inclusive and accessible.
In this conversation, Laraine shares insights into RCR's advocacy efforts, including information regarding the Mad Rabbit project. She also discusses the organization's commitment to diversifying cycling through programs like the E-bike access initiative, which provides electric-assist bicycles to lower-income residents, and the Trail Ambassador program, fostering a welcoming environment on local trails.
Tune in to discover how RCR is not only building trails but also building community, ensuring that cycling in Steamboat Springs is safe, inclusive, and enjoyable for everyone.

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