Jeff Finley was one of the most influential graphic artists in the country, a partner at Go Media, arguably one of the most elite design firms around. He created and was the main energy behind Weapons of Mass Creation Fest (WMC Fest), which became the blueprint for design conferences that have sprung up all across the country. He was on top of the world, or so it appeared from the outside looking in.

Then one day, he stepped away from it all. Divorced, Resigned from Go Media, stepped away from WMC Fest, packed up all his things and hit the road on a journey of self exploration.

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