The Rise of First Party Data

State of Identity Podcast Series by Liminal
03/03/2022 22 min Episodio 263
The Rise of First Party Data

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Episode Synopsis

How many cookies do you have tucked away? This week, host Cameron D'Ambrosi is joined by Mano Pillai, Chief Product Officer at LiveIntent to discuss alternatives to using third-party cookies as served as a persistent identifier. They explore the potential for email address-based identifiers to meet platform demands for customized consumer experiences without the negative side effects and regulatory risk of persistent cookie tracking.  

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The Passwordless Era: Innovations in Authentication 20/03/2024
Identity without Secrets: Deriving Private Keys on the Fly 03/03/2024
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Identity Integrity in MedTech: Navigating Challenges and Innovations in Healthcare Security 14/12/2023
Enabling Innovation: Orchestrating Digital Identity in Fintech 09/11/2023
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