Plant whisperers unveiled: transforming agriculture and navigating the startup landscape with Berend de Klerk

23/05/2024 35 min Temporada 4 Episodio 59
Plant whisperers unveiled: transforming agriculture and navigating the startup landscape with Berend de Klerk

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Episode Synopsis

Berend is on a mission to revolutionize the agriculture industry. With a Master in High-Tech Engineering ánd a Master in Management of Technology, he founded Plense Technologies together with Thijs Bieling. They use a patented technology with smart sensing devices that literally listen to plants - and turn that into data for growers.In this episode, we'll talk about:Measuring the inner working of plants;The importance of tough love from critical advisors;How to make the most of a competition like PHIA.Links mentioned:People: Berend de KlerkCompanies: Plense Technologies, Philips Innovation Award, YES!DelftOther: XylemMedia: The Opposites - Slapeloze Nachten

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