Shiny Object Syndrome: The #1 Startup Killer | Ep. 37 | Start It or Scrap It Podcast

25/09/2025 1h 35min Episodio 37
Shiny Object Syndrome: The #1 Startup Killer | Ep. 37 | Start It or Scrap It Podcast

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Episode Synopsis

In Episode 37 of Start It or Scrap It, Mike and Gummi tackle the hidden trap that sinks more startups than bad ideas or lack of funding: shiny object syndrome.We break down:- Why chasing “the next thing” resets your business clock every time- Real-world examples of entrepreneurs spreading themselves too thin- How to pick one service or product and master it before expanding- The difference between being a jack-of-all-trades vs. building focused expertise- Why focus is the most underrated growth strategy in businessWhether you’re launching a side hustle or scaling your company, this episode will help you avoid the distractions that kill momentum.📲 Follow us for weekly startup insights:IG → https://instagram.com/startitorscrapitTikTok → https://tiktok.com/@start.it.or.scrap.itX → https://x.com/StartItScrapItLinkedIn → https://www.linkedin.com/in/startitorscrapit/#startitorscrapit #ShinyObjectSyndrome #StartupAdvice #Entrepreneurship #BusinessFocus #SmallBusinessGrowth

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