In this episode, Jessica Yang interviews Grant Plotkin, the founder of Meet the Edge, a creative brand marketing studio. Grant shares his journey of starting the business at a young age, the importance of storytelling in branding, and the creative strategies he employed to acquire clients. He discusses the significance of building relationships, the costs associated with creative marketing initiatives, and the evolution of his agency. Throughout the conversation, Grant reflects on moments of success, setbacks, and valuable lessons learned in entrepreneurship, offering insightful advice for aspiring founders.Connect with Grant Plotkin & Meet the EdgeInstagram: https://www.instagram.com/grantplotkin/Website: https://meettheedge.comLinkedIn (Grant): https://www.linkedin.com/in/grantplotkin/LinkedIn (Meet the Edge): https://www.linkedin.com/company/meettheedge/Connect with Jessica / Start Here StoriesJessica’s LinkedIn: https://www.linkedin.com/in/yangjessica1/Start Here Stories LinkedIn: https://www.linkedin.com/company/start-here-stories-from-day-zero/Instagram: @startherestoriesTikTok: @startherepodcastEmail: [email protected]

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