Did you know that there are more than a billion people on Facebook? Most marketers didn’t know this either, so you are not alone. In fact, the average person on Facebook is probably using it to connect with friends and family members.However, the social media giant has its work cut out for it in 2018 as more than one billion people now use Facebook each day to share photos, videos, and updates about what's happening in their lives. Also, advertisers have started to spend more and more time and money on Facebook ads. If you're looking to get started with marketing your business on Facebook or expand your current advertising strategy, then this blog post is for you!Whether you’re an experienced marketer or brand new to the world of digital advertising, understanding how it works will help you navigate the ever-changing landscape while simultaneously saving you time and money in the long run.

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