Listen "How to Solve Retail’s Convenience Conundrum"
Episode Synopsis
Click and collect, drive up, drive through, home delivery, oh my!Data confirms that no two consumers define convenience the same way. Yet, before the corona crisis took hold, some retailers had to learn the hard way that dictating choices to consumers just won’t work. Now, as safety emerges as a top consumer concern, retailers that went all-in on convenience and choice are gaining new ground. In this episode, Carol explores the link between convenience and safety and why retail will be operating in an “all of the above” environment going forward.In this episode, you’ll learn:Non-price levers that you can pull right now, wherever you play in retailWhy Amazon failed at redefining convenienceHow retailers’ convenience choices impact supplier successWhy exploding store counts make sense right nowWant to be a guest on Spieckerman Speaks Retail? Contact [email protected] out more of Carol's retail insights and updates Follow Carol on LinkedInFollow Carol on Twitter
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