Why do we stay too long in the wrong things?In this episode of Spark and Hustle, we dive into the sunk cost fallacy — that sneaky mental trap that tells us to keep going just because we’ve already come this far. Whether it’s a draining job, a stale relationship, or a dream that no longer fits, we hold on out of habit, guilt, or fear of wasting our investment.But the truth?What’s gone is gone.And clinging to it only costs you more — time, peace, energy, joy.You’ll learn: • Why high-functioning women are especially vulnerable to sunk cost thinking • The real cost of staying in “fine” • The one question to ask yourself when you feel stuck • How to give yourself permission to pivot without guiltPlus, a powerful quote that might just shift your mindset today:“Good is the enemy of great.”If you’ve been waiting for a sign… this is it.

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